ProjectArt Direction / Content
Citrus Index
Citrus Index translates art direction and content into a precise digital visual world with confident brand character, refined interfaces, and calm user guidance.
Year
2024
Type
Art Direction
Client
Citrus Index
OverviewFelicé Studios
A visual direction designed to work as a digital system.
For Citrus Index, imagery, interface feeling, and digital pacing were distilled into an experience that communicates the brand quickly and remains memorable.
The focus is clear visual decisions, reusable structure, and a presentation that works across campaigns, websites, and launch communication.