Warm digital campaign visual by Felicé Design Studios
Wix Web DesignStudio & Headless

Wix web design that never looks like a template.

Felicé creates bespoke brand websites, web apps, and connected digital systems with Wix Studio, Wix CMS, and Wix Headless.

Design firstPlatform second

The brand comes first. Then the right Wix system.

Design, content, and user guidance define the architecture. Wix Studio then becomes a precise platform for responsive delivery, CMS workflows, and digital business processes.

Web design and UX/UI at Felicé
Wix StudioCapabilities
(01)

Bespoke brand websites

Custom layouts, typography, imagery, and interaction translate the brand into a distinctive digital experience.

Design / Brand / Presence
(02)

Responsive Wix Studio systems

Breakpoints, components, and reusable rules ensure precise presentation across desktop, tablet, and mobile.

Breakpoints / Components
(03)

CMS and editorial content

Projects, teams, services, journals, and dynamic pages are built as maintainable content models.

CMS / Content / Scale
(04)

Commerce and business functions

Stores, bookings, events, member areas, forms, and CRM processes are integrated around the project.

Commerce / CRM / Booking
(05)

Code, motion, and automation

Custom logic, refined motion, and automated workflows extend Wix Studio beyond the visual canvas.

Code / Motion / Workflow
Wix HeadlessCustom frontend

A free interface. Wix as the content and business backend.

Wix Headless allows a custom frontend in the most suitable technology stack. Wix manages selected content, members, products, bookings, or events and exposes them through APIs.

One backend

Central content and business data remain manageable in Wix.

Custom frontend

The interface is developed independently around the product.

Multiple clients

Websites, web apps, and further frontends can share defined data.

SEO and GEO as part of the system.

Clear information architecture, semantic HTML, precise metadata, internal links, structured data, and useful answers make content understandable to people, search engines, and generative search systems. There is no ranking guarantee, but there is a strong, maintainable foundation.

FAQWix Web Design

Clear answers.

(01)

What is the difference between Wix Studio and Wix Headless?

Wix Studio combines visual design, responsive breakpoints, CMS, and business functions in one platform. With Wix Headless, a custom-developed frontend is connected to Wix as its content and business backend.

(02)

Can a Wix Studio website be fully bespoke?

Yes. Felice builds custom layouts, components, breakpoints, animations, and design systems in Wix Studio. The result is shaped around the brand, content, and user journey rather than a ready-made template.

(03)

Can Wix serve as the backend for a web app?

Yes. Wix Headless allows custom web frontends to access Wix APIs and business solutions such as CMS, members, e-commerce, bookings, or events.

(04)

Can websites and apps share one Wix backend?

Multiple frontends can use shared data and selected Wix business functions. The right architecture depends on authentication, the data model, and the required functionality.

(05)

Can an existing Wix site be extended with Headless?

An existing Wix site can act as the backend for additional headless clients. We first assess which content, member functions, and business processes can be retained or need restructuring.

(06)

Is Wix Studio suitable for SEO and generative search?

Wix Studio can provide a strong technical foundation for indexable websites. Clear content, precise page titles, internal linking, structured data, performance, and useful answers to real search questions remain essential.

Turn Wix into an experience that looks and feels like your brand.

We connect a visual direction, the right technical architecture, and a structure your team can maintain and evolve.